Andrew Kortina, 23 year old University of Pennsylvania graduate and founder of PhilaFunk.com, is not. He studied philosophy and computer science at Penn and his website is in direct competition with Myspace. In his quest to take a share of the social networking market, he acquired angel funding and the Historic Bell Telephone Exchange in University City Philadelphia as his headquarters. Philafunk.com has given new life to the 104 year old building. The Bell Telephone Exchange is one of the oldest telephone company buildings in the world and is listed in the National Register of Historic Places with the U.S. Department of Interior. The building was built by Bell Telephone Company in 1902 as the telephone switching station for West Powelton, Philadelphia. Kortina is now operating his online digital music distribution and social networking company from the facility.

PhilaFunk.com was the first site to combine the power of a social network with an online music store where artists keep $.80 for every $.99 song they sell. PhilaFunk users can create their own pages and make friends, like on Myspace, but PhilaFunk's clean design and ease of use distinguishes it from the social networking giant. Besides providing a space where users can post profiles, pictures, events, and even embedded media from sites like YouTube, Google Video, and Flickr, PhilaFunk.com also allows musicians to upload their songs in mp3 format and sell them through the site's music store where music lovers can buy the songs using Pay Pal.